01Who we are

The Wedding Rogue is a wedding entertainment brand operated by Alex Welsh, trading as Magic-Al Entertainment, as a sole trader. For the purposes of applicable data protection law, Alex Welsh is the data controller responsible for the personal information collected through this website.

02Information we may collect

When you get in touch through an enquiry or contact form on this website, you may be asked to provide information such as:

First name and last name
Email address
Telephone number
Wedding or event date
Venue or location
Any details you choose to include in the message field

Some basic technical information may also be collected automatically as you browse the website, including your IP address, browser and device information, general website activity, and advertising or cookie identifiers where applicable.

03How we use information

Information collected through this website may be used to:

Respond to wedding enquiries
Check availability
Prepare quotes
Communicate with you about a potential or confirmed booking
Provide the services you've booked
Maintain booking and business records
Administer and keep this website running smoothly
Measure and improve the performance of advertising
Help prevent fraud or misuse of the website
Comply with legal or accounting obligations

04Lawful basis

Under UK data protection law, personal information may only be processed where there is a valid lawful basis for doing so. Depending on the circumstances, this website relies on one or more of the following:

Processing necessary to respond to your enquiry, before entering into a contract
Processing necessary to perform a contract with you, such as delivering a booked service
Processing necessary for legitimate business interests, such as running and improving this website
Processing necessary to comply with a legal obligation, such as keeping accounting records
Your consent, where consent is required

05Enquiry forms and service providers

Enquiry and contact forms on this website, along with related booking and communication tools, may be provided by third-party technology providers acting on my behalf. Where this is the case, those providers may process the personal information necessary to operate the form or service, strictly in order to deliver that service to me and to you. The specific providers used to run these tools may change from time to time as this website is updated.

06Cookies and Meta advertising

This website may use cookies or similar technologies to help it function and to understand how it is used.

This website uses Meta advertising tools, which may include the Meta Pixel or equivalent Meta technologies. These tools may collect information about your visit to, and actions on, this website in order to measure advertising performance, understand whether adverts lead to enquiries, improve the relevance of advertising shown to you, and, where permitted, create or measure advertising audiences.

Meta processes any information collected in this way according to its own privacy policy and terms, which are separate from this one.

07Embedded media

Some pages on this website may include video or other media embedded from third-party platforms. If you interact with embedded content, the provider of that platform may collect technical information about your device or set its own cookies, in accordance with its own privacy policy.

08Sharing personal information

We do not sell your personal information, and we do not provide your enquiry details to unrelated third parties for their own marketing purposes.

Personal information may, however, be shared where reasonably necessary with:

Website hosting providers, who store the website and the information it processes
Form, email and other technology providers who help operate this website and respond to enquiries
Payment providers, where a booking involves taking a payment
Professional advisers, such as an accountant, where required for business administration
Relevant authorities, where disclosure is required by law

As a small, sole-trader business, any sharing of information is kept to what is genuinely needed to run the business and respond to your enquiry or booking.

09International processing

Some of the technology providers used to run this website and process enquiries may store or process information outside the UK or European Economic Area (EEA). Where this happens, appropriate safeguards recognised under applicable data protection law will be relied upon, to the extent required.

10How long information is kept

Personal information is kept only for as long as is reasonably necessary for the purpose it was collected for. This may include the time needed to respond to an enquiry, manage a booking, maintain business and accounting records, and meet legal obligations. Where information is no longer needed for these purposes, it will be deleted or securely disposed of where appropriate.

11Security

Reasonable technical and organisational measures are used to help protect personal information from unauthorised access, loss or misuse. However, no method of transmission over the internet, and no method of electronic storage, can be guaranteed to be completely secure.

12Your data protection rights

Depending on the circumstances, and subject to applicable data protection law, you may have the right to:

Request access to the personal information held about you
Request that inaccurate information be corrected
Request that your information be deleted, where applicable
Request that processing of your information be restricted
Object to certain types of processing
Request that your information be provided in a portable format, where applicable
Withdraw your consent at any time, where processing is based on consent

To exercise any of these rights, please contact alex@freestylemagician.com.

13Complaints

If you have any concerns about how your personal information is handled, please get in touch with Alex Welsh in the first instance, using the contact details on this page.

You may also have the right to complain to the relevant data protection supervisory authority, including the Information Commissioner's Office (ICO) in the UK, where applicable.

14Third-party links

This website may contain links to third-party websites. The Wedding Rogue is not responsible for the privacy practices or content of those independent websites, and this privacy policy does not extend to them. Please review the privacy policy of any third-party website you visit.

15Changes to this Privacy Policy

This privacy policy may be updated from time to time, for example to reflect changes in the tools used to run this website or in applicable law. The most recent version will always be posted on this page, along with the date it was last updated.

16Contact

If you have any questions about this privacy policy or how your personal information is handled, please get in touch:

Alex Welsh
Trading as Magic-Al Entertainment
The Wedding Rogue
Unit 162206, PO Box 7169, Poole, BH15 9EL
alex@freestylemagician.com